Haverfordwest County AFC have locked in a new season-long recovery deal with Plunj, the west Wales contrast therapy specialist, for 2026-27. The Bluebirds’ first-team squad will keep using the Carew Airfield Business Park centre’s hot and cold baths plus sauna to bounce back after training and matches.
What does the renewal mean for Haverfordwest County AFC?
The renewed agreement gives the squad access to contrast therapy - alternating hot and cold sessions - at Plunj’s only west Wales facility. After a campaign that ended with back-to-back losses, including a 2-0 defeat at Penybont on 2 May 2026, recovery has moved up the agenda. The club’s sports-science and medical teams now pair Plunj’s sessions with their own programmes to manage fatigue through the busiest spells.
Why contrast therapy matters in modern football
Plunj founder Moritz Neumann said the partnership lets the club offer elite-level recovery tools. Contrast therapy reduces inflammation, eases pain and boosts circulation, helping players stay sharp across a congested fixture list. The squad already visits regularly, and staff notice the difference during heavy periods such as cup runs and doubleheaders.
What’s next for Haverfordwest County AFC?
With the 2026-27 pre-season under way, the Bluebirds are targeting a quick turnaround from last term’s 1W-2D-2L run. Plunj’s sessions will be part of the daily routine as the club pushes for consistency in Cymru Premier. Alaric Jones, the club’s partnerships manager, said the centre has become a fixture in their week-to-week schedule.
To book a session or learn more, visit Plunj’s website.
