Haverfordwest County AFC has sealed a new Community Partnership with Sandy Bear Children’s Bereavement Charity for the 2026‑27 season, pledging joint awareness campaigns and match‑day fundraising.

What does the renewed partnership involve?

The agreement keeps the Bluebirds working side‑by‑side with Sandy Bear throughout the campaign. Activities will range from pitch‑side advertising at Bridge Meadow Stadium to dedicated match‑day events that spotlight the charity’s specialist grief support for children and families. Both organisations stress that sport can spark conversations that might otherwise never happen.

Why is this partnership important for the club?

Club Community Manager Harry Thomas notes the link strengthens Haverfordwest County’s identity as a community‑focused club. "Seeing first‑hand the positive impact Sandy Bear has across Pembrokeshire has made this partnership incredibly meaningful," he said. The charity gains a high‑visibility board and, from next season, exposure on Cymru Premier TV, widening its reach beyond local supporters.

How will supporters get involved?

Fans can expect donation drives at home games, social‑media challenges, and volunteer opportunities coordinated by the club’s outreach team. Lee Barnett, CEO of Sandy Bear, praised the club’s commitment, adding that the partnership has already introduced the charity to thousands across Wales.

What does recent form suggest for the season?

The Bluebirds entered the partnership after a mixed run – recent form (last 5) reads 1W‑2D‑2L, with the most recent two fixtures lost. The last result was a 2‑0 defeat to Penybont on 2026‑05‑02, underscoring the need for a morale boost that community work can help provide.

What lies ahead?

Both parties plan to launch a summer awareness tour, culminating in a charity match at Bridge Meadow. The initiative aims to raise funds for bereavement counselling and to embed the club deeper into local life. As the season unfolds, the partnership will be a constant thread linking on‑field ambition with off‑field compassion.